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New Brand Identity at Salzgitter |


In 2022 the Salzgitter Group is launching its new stategy. Our new brand world combines the traditional values for which Salzgitter stands with the new orientation towards sustainable customer solutions (Pioneering For Circular Solutions). This can only be achieved in close cooperation with our business partners (Partnering For Transformation).

This orientation permeates our entire Group and is also reflected in the new logo, in which the human being (orange triangle) is located at the center. It is enclosed by the Group's cornerstones - steel and technology (gray half-shells), which come even closer together to form a circle (Circular solutions) in the new logo.


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